Focused on extending the car radio experience for drivers around the country, iHeartRadio ensures that listeners will never drive out of range of their favorite stations and radio personalities. Its auto integrations are designed to utilize simple, made-for-driving features that safely communicate only the most essential information for the best possible iHeartRadio experience. The application includes large text and touch targets, intuitive menu functions that incorporate the current habits of car radio users, and an interface designed to reduce distracting light during nighttime driving.
Also at CES, iHeartRadio and QNX Software Systems, a leader in software platforms for in-car electronics, will showcase an automotive-focused demonstration in the North Hall. More information on this demo will be made available this week.
“Radio is the original mobile, in-car entertainment feature,” said Brian Lakamp, President of Digital for Clear Channel Media and Entertainment. “With the new advancements in automotive infotainment systems, Clear Channel is able to extend the reach of our radio stations to even more listeners. We’re extremely pleased to work with Jaguar Land Rover, Volvo and Kia to bring iHeartRadio to their dashboards, as well as be available in Bosch’s deeper extension into consumer-facing functionality -- providing even more listeners with the products and services they expect no matter where they are – and no matter where they drive.”
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