WI Radio: Midwest Com To Acquire NRG Radio Group

Midwest Communications, through its affiliate WRIG, Inc., has reached an agreement to acquire a group of Wisconsin radio stations from NRG Media, with an application for license transfer to be filed with the Federal Communications Commission. Financial terms of the deal were not disclosed.

The transaction includes multiple stations across Central and Northern Wisconsin markets, expanding Midwest Communications’ footprint in the region. The stations involved serve communities in Minocqua, Rhinelander, Wausau, Wisconsin Rapids, Whiting, Marshfield, and Antigo.

NRG Media, led by CEO Mary Quass, operates more than 30 stations across Iowa, Illinois, Nebraska, and Wisconsin. Quass said the company is proud of its Wisconsin broadcasters and expressed confidence the stations will continue to serve their local communities under new ownership.

Midwest Communications, a Wisconsin-based company headed by President Peter Tanz, operates approximately 80 stations throughout the Midwest. Tanz praised the quality of NRG’s Wisconsin operations, describing them as an “outstanding community service organization,” and highlighted the company’s longstanding ties to Central Wisconsin.

The deal underscores continued consolidation in the regional radio industry, as established broadcasters expand their reach through strategic acquisitions while maintaining a focus on local service.