CUMULUS MEDIA announces the launch of WWIZ Christmas 104, an all-Christmas radio station bringing holiday cheer and the season’s best Christmas music to the Mahoning Valley. Christmas 104, The Valley’s Christmas Station, debuted Friday at 12:00pm Noon.
WWIZ-FM, formerly programmed as “Z104, The Valley’s Goodtime Oldies” station.
Bing Crosby’s Christmas classic, “White Christmas”, kicked off the festive lineup of holiday tunes, which will run through year-end on WWIZ-FM.
Bill Kelly, Vice President/Market Manager, Cumulus Youngstown, said: “With everything going on in the Mahoning Valley and in the world these days, we felt we could all use a little more Christmas right now. Playing Christmas music this early in the season will get our listeners in the Valley into the holiday spirit even more this year!"
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