iHeartMedia announced today it will celebrate the highly anticipated Sunday season premiere of The ABC Television Network’s singing competition series “American Idol” with a radio special hosted by Ryan Seacrest and broadcast across more than 90 iHeartMedia AC and Hot AC radio stations nationwide.
The thirty-minute special will air Sunday, March 3 (between 11 a.m. and 4 p.m. local time depending the station and market) and will feature songs from current “American Idol” judges and past contestants, exclusive content and information about the iconic series, providing unparalleled access ahead of the show’s two-hour season premiere that night at 8:00 p.m. EST on ABC.
As part of the promotion, local iHeartMedia stations in key markets will feature a commercial free “American Idol” PM drive takeover on March 6 to build excitement for the show’s second premiere week episode, airing that night at 8:00 p.m. EST. In addition to playing today’s biggest hits, the hour-long broadcast will include special audio content from the show. The “American Idol” promotion will also feature content from the hit show on iHeartMedia’s array of national and local brand social platforms.
“‘American Idol’ continues to be one of America’s favorite singing competition shows,” Adrienne Pabst EVP, Connections & Agency Partnerships. “We can’t wait to help ABC celebrate its return with a week of amazing content across iHeartMedia’s extensive network of media platforms that will make music fans across the country even more excited for the premiere.”
“Fans of ‘American Idol’ are always in search of more access to music and personal stories, and we are thrilled to work with iHeartMedia to give our audiences what they want via this exclusive show airing across America,” said Gary Shanas, Vice President, Media Strategy & Planning, Disney-ABC Television.
“American Idol” returns to The ABC Television Network on Sunday, March 3 (8:00–10:01 p.m. EST), streaming and on demand, after first making its return to the airwaves as the No. 1 reality show launch for its inaugural season on the network during the 2017-2018 season. Returning this season to discover an all-new crop of inspiring singers are music industry legends and all-star judges Luke Bryan, Katy Perry and Lionel Richie, as well as Emmy® Award-winning host and producer Seacrest as host. Famed iHeartMedia multimedia personality Bobby Bones will take on the role of in-house mentor.
In the highly anticipated premiere episode, viewers will embark on a nation-wide journey starting with the shows’ famed judge auditions in Louisville, Kentucky; Coeur d’Alene, Idaho; Los Angeles, California; New York, New York; and Denver, Colorado, where aspiring singers will see if they have what it takes to earn a coveted golden ticket to Hollywood.
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