Waco Radio: KWTX Adds Tino Cochino For Evenings

YEA Networks announces that nationally syndicated Tino Cochino Radio has signed its 25th affiliate, Top40 KWTX 97.5 FM in Waco/Killeen, TX.

The show airs weeknights on iHeartMedia;'s KWTX-FM from 7PM-11PM. Tino Cochino Radio was launched to stations nationwide in mid-March by YEA Networks, which quickly signed on affiliates for the next generation audio brand – now in more than 50% of the 25 largest Hispanic markets in the U.S.

Hosted by Tino Cochino and newly-named co-host Jackie Hollywood, Tino Cochino Radio provides Rhythmic and CHR stations with an innovative combination of topical and relatable on-air content, engaging, original video and social content, and a popular podcast.

Now airing on 25 stations in markets including Colorado Springs, CO; Phoenix, AZ; Portland, OR; San Antonio, TX; and Albuquerque, NM, Tino Cochino Radio is a PPM and diary-friendly modular show with same-day content, and is available for weekday afternoons/nights for barter, customizable for each market and daypart, with up to 11 songs per hour (programmed locally).

George Laughlin, President and Chief Executive Officer, YEA Networks, said: "We’re very excited to welcome KWTX-FM and iHeartMedia-Waco to the Tino family. We’re thrilled that Radio has responded so quickly and that Tino is now in over 50% of the 25 largest Hispanic markets in the U.S.”

Carter, Program Director, KWTX-FM, said: “Looking forward to bringing such an entertaining and interactive show to our family of listeners in Central Texas! Can't wait to see HUGE numbers at night!”

Tino Cochino said: “Move over Chip & Joanna, TCR is taking over Waco radio and giving it a FIXER UPPER! LOL! We’re extremely excited to partner with iHeartMedia and KWTX in bring our TCR brand to yet another amazing Texas city.”

Born and raised in Lubbock, Texas, Tino Cochino broke into radio at the age of 13 as an intern. At age 16, he was given his first full-time on-air shift and worked his way to the #1 night show in his hometown. Nearing his 21st birthday, Tino took his show to San Antonio, TX, building a buzz that took him to Bakersfield, CA, and finally, to Power 98.3/KKFR-FM in Phoenix, AZ, where he now hosts Tino Cochino Radio weekday mornings from 6:00am-10:00am. Tino also has produced television content for CW.

KWTX 97.5 FM (100 Kw) Red=Local Coverage Area

For more information about Tino Cochino Radio, contact Scott Kerr, Director, Affiliate Sales and Content, YEA Networks, at: scott@yeanetworks.com or at 843.270.2836.