CAA Poaches Nielsen's Steve Hasker

Steve Hasker

CAA has hired Steve Hasker, most recently global president and COO of Nielsen Holdings PLC, to serve as CEO of CAA Global. He will start in January.

According to The Hollywood Reporter, Hasker, who will join the agency’s board of directors, will oversee the intersection between CAA’s traditional work in representation and its other businesses and investments. CAA Global is newly structured and includes the joint venture CAA China, merchant bank Evolution Media, early-stage VC fund CAA Ventures and Creative Labs, which builds consumer tech companies as well as media and entertainment experiences.

“CAA Global is an exciting step in the continued growth and diversification of CAA,” agency president Richard Lovett said Tuesday in a statement.

“Steve is a transformational and highly accomplished industry executive, and we are thrilled, after conducting an extensive search, to have found someone who also shares so profoundly our cultural priority of collaborative success. Under Steve’s leadership, we are confident that CAA Global will capitalize on the strength of CAA’s position at the nexus of talent, content, technology and brands across the global marketplace to accelerate growth and innovation for CAA and our clients.”

Hasker had been at Nielsen since 2009. Prior to that, he was a partner in McKinsey’s Global Media, Entertainment and Information practice.

“CAA is very well positioned to take advantage of massive technology disruption and changing consumer behavior,” said Hasker. “I look forward to building upon CAA’s long history of industry leadership and relentless innovation to create successful new global businesses and opportunities for its clients and the company.”