Turner's TBS has closed a new four-year all-inclusive deal with Conan O'Brien's Team Coco that will capitalize on his linear and multiplatform success and extend the CONAN brand into additional content experiences across all screens, including digital and branded content, podcasting, mobile gaming, pay TV and live tours.
TBS will also expand its relationship with Conaco LLC, which produces CONAN, along with TBS's hit comedy People of Earth and the upcoming animated series Final Space; Team Coco, the fan-centric entity that serves as the show's digital and social media hub; and the Team Coco Digital Studio, which produces branded content for Turner's advertising partners.
The agreement includes a four-year renewal of TBS's popular nightly late-night show CONAN, continuing O'Brien's reign as late-night television's longest-serving host through the year 2022.
"Conan continues to prove his vibrancy night after night and his incredible command of the digital and social space has only built on his young, connected audience," said Kevin Reilly president of TNT & TBS and chief creative officer of Turner Entertainment. "This next chapter will provide support for Conan and Jeff to expand the boundaries from a 'talk show' to a range of personality- based, cross-platform experiences."
O'Brien added, "The TV landscape has changed dramatically since I inherited the traditional talk show format in 1993. In the past few years I've stumbled across many new and exciting ways of connecting with my audience, and I’m eager to evolve my show into something leaner, more agile, and more unpredictable. I also want a pony."
CONAN airs Monday-Thursday at 11 p.m. (ET/PT) on TBS.
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