Americans spent 22.6 percent more on subscription video streaming services like Netflix in 2016 compared with the prior year, helping the entire home entertainment business eke out a 1.4 percent annual gain, according to industry statistics out Friday.
In all, Americans spent $6.2 billion on video streaming subscriptions in 2016, according to a report from the Digital Entertainment Group.
The NY Post reports streaming subscriptions are the second-largest home entertainment category — behind only purchases of DVDs and digital movies. But with its rapid growth — thanks in part to Hulu, Amazon and YouTube entering the sector — it is poised to become America’s favorite form of home entertainment.
Total spending on digital home entertainment rose to $10.3 billion in 2016, according to the DEG. The US box office sold $11.8 billion in tickets, the group said.
The subscription video-on-demand market is set to grow with new services coming online.
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