Entravision Reports Earnings Mixed

Entravision Communications Corporation reported a 17% year-over-year increase in consolidated net revenue for the first quarter of 2025, as announced Thursday. 

The growth was primarily driven by a robust performance in its Advertising Technology & Services segment, which saw a 57% revenue increase to $50.9 million, fueled by higher ad spend per client and enhanced AI capabilities in its proprietary technology platform, including Smadex (a programmatic ad purchasing platform) and Adwake (a mobile growth solutions business). Operating profit for this segment surged 296% to $6.5 million.

Michael Christenson

However, the Media segment, which includes television, radio, and digital advertising services targeting Latino audiences in the U.S., experienced a 10% revenue decline due to fewer active advertisers compared to the prior year, resulting in an operating loss of $2.6 million. 

Despite this, revenue performance in the Media segment improved monthly throughout the quarter following expansions in the sales team.

The company reported an overall operating loss of $52.8 million for the quarter, largely due to $48.9 million in non-cash charges related to the sale of two Mexican television stations and the abandonment of its former Santa Monica headquarters. Entravision maintained a strong balance sheet with $78.1 million in cash and equivalents and declared a quarterly dividend of $0.05 per share, payable on June 30, 2025, to shareholders of record as of June 16, 2025.

CEO Michael Christenson highlighted strategic initiatives, including expanding news production, growing local sales, enhancing digital advertising solutions, and maintaining cost efficiency while focusing on technology platform development. These efforts reflect Entravision’s focus on growth and financial stability amid a challenging media landscape.