Thursday, April 30, 2020

Business, Finance Fastest-Growing News Category

Business and finance coverage is the fastest-growing area of news and information content during the coronavirus era, according to Axios citing data from SimilarWeb.



The big picture: For the first time in several years, politics is not the top news category in America, or globally.

Driving the news: Of the several hundred global news websites measured by SimilarWeb for this analysis, business and finance news websites grew 42% year-over-year, while other types of news, like sports, lost significant traffic.

  • FoxBusiness.com saw the highest percentage growth out of any business website, growing 140.5% year-over-year from last year's first quarter to this year's, per SimilarWeb.
  • The fastest-growing finance and news websites also include oilprice.com, barrons.com, marketwatch.com, investing.com, money.cnn.com, fool.com (Motley Fool), ft.com, cnbc.com and wsj.com.
  • Bloomberg says the number of new subscribers in March was up 178%, with average daily new subscribers up by 4x the historical rate. The company says its social-first video news network QuickTake was up 71%in March.
  • CNBC says it saw a record 115 million unique visitors in March, per Comscore, an increase of 98% year-over-year.

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