FL Radio: Industry Vet Scott Elberg To Manage WSVU True Oldies

Scott Elberg

Vic Canales Media Group has named Scott Elberg, Executive Vice President/Market Manager.

VCMG LIVE is a West Palm Beach Event and Marketing Company. With radio stations that broadcast the True Oldies Channel  WSVU 960 AM and translators  95.9/FM and 106.9FM.

VCMG LIVE President Victor Canales said… “Scott is a proven leader of media teams with a history of surpassing budgets. With more than 30 years of major market experience in Integrated Marketing and Advertising Sales both Traditional and Digital-OTT. We look forward to Scott growing our South Florida Cluster.”

EVP Market Manager Scott Elberg said “I’m thrilled to join VCMG LIVE in this role and work together with the talented team in place in West Palm Beach. Our goal is to continue to build on success and create a customer focused, results driven organization in South Florida. I’m excited to get started.”

Elberg's diverse media background includes senior level positions where he’s served as Vice President & General Manager for WKTU FM & WHTZ FM (Z100) New York. He led the relaunch of WKTU in 1996 taking it to top 5 in revenue in the U-S. he also led the sales efforts at Univision Radio in NY from 2002-2005 growing revenue each year and rebuilding the sales organization and infrastructure to focus on new business development and local general market revenue. Most recently Scott was the Director of Business Development for Cumulus Media in New York.

VCMG LIVE is a West Palm Beach Event and Marketing Company. With radio stations that broadcast the True Oldies Channel (95.9/FM/106.9FM/960AM).