Focus 360,Sports USA Announce 2017 NCAA Football Sked

Focus 360 and Sports USA announce their 2017 schedule of live, play-by-play NCAA football games. To maximize opportunities for advertisers, Focus 360 has partnered with Gen Media Partners for national ad sales.

Sports USA’s schedule includes 16 regular season games, featuring the Power 5 Conferences – the SEC, Pac-12, Big 12, Big Ten, and ACC – plus four bowl games – Sun, Outback, Las Vegas, and Independence.

“As the school year ramps up, we’re ready to hit the field with Sports USA’s outstanding lineup of NCAA games,” stated Richard Marks, Chief Operating Officer of Focus 360. “Our alliance with Gen Media Partners provides a larger sales force to talk to and reach more advertisers across the country, creating more ad sales opportunities for Sports USA.”

“We’re energized about this partnership between Focus 360 and Gen Media Partners,” said Larry Kahn, Chief Executive Officer and Founder of Sports USA. “2017 marks our 20th year of broadcasting college football. With over 300 affiliates carrying these games, fans all across the country will get the best teams and great match-ups from every major conference.”

“The Sports USA brand is known for its stellar program of NCAA games,” commented Kevin Garrity, Chief Executive Officer of Gen Media Partners. “By entering into a national ad sales arrangement with Focus 360, we add the excitement of college sports to our offerings for advertisers.”