Cumulus Media has announced that
KKOB 770 AM, New Mexico’s top talk radio station and the oldest station in New Mexico, is now broadcasting as a simulcast on K233CG 94.5 FM in Albuquerque with the addition of a new FM translator being purchased by Cumulus from a local owner.
The translator, reportedly purchased for $425,000, sits on top of Sandia Mountain is equivalent to a 50,000 watt FM and reaches all of the Albuquerque metro area with its powerful signal.
The FM simulcast will broadcast all the same award-winning talk programming that has made 770 KKOB the #1/#2 station consistently for more than 20 years on the new 94.5 FM position, as well as on its 94-year-old home at 770-AM.
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| K233CG 94.5 FM (250 watts) Red=Local Coverage Area |
Jeff Berry, Vice President/Market Manager, Cumulus Media-Albuquerque said: “We celebrate a remarkable milestone in the history of Albuquerque as we turn on the FM simulcast of New Mexico’s oldest radio station, 770 KKOB-AM, the #1 talk station in Albuquerque for over 20 years and an Albuquerque treasure. The new FM simulcast allows us to serve our entire community with New Mexico’s best talk radio programming from this iconic and beloved Albuquerque original. Our listeners and advertisers will get more of what they love with KKOB’s new FM broadcast, paired with the existing AM broadcast.”
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| KKOB 770 AM (50 Kw, DA-N) |
Pat Frisch, AM Operations Manager and Program Director of KKOB, said: “This is an exciting time for all of us here at KKOB, and one that has been years in the making. We look forward to introducing our great talk radio programming to thousands of new listeners that live on the FM dial.”
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