Charlie Wilkinson |
As Market President, Wilkinson will oversee all aspects of the Dallas market's six stations' operations, including all station activities and events to help drive sales and achieve revenue targets. He will leverage the market's brands and audience to generate new revenue while providing quality programming. Wilkinson is a 16-year radio veteran, having spent the last five years as Regional Market President for iHeartMedia, overseeing the Charlotte and Raleigh markets. Along the way he spent 11 years in Houston as a General Sales Manager, Station Manager and General Manager.
"I look forward to joining the incredibly talented team in Dallas, serving our community, listeners and marketers," said Wilkinson. "My family considers Texas home, so this really is the perfect opportunity."
"Charlie has exceeded expectations and consistently raises the bar. He has proven his ability to create and lead winning teams," said Kelly Kibler, Executive Vice President of Operations -- Texas Majors, iHeartMedia. "I¹m confident he will continue to deliver consistent integrated revenue growth for the Dallas cluster."
Former Market President, Deidre Richter, will join iHeartMedia's National Sales team and will report to Jeff Howard, President of National Sales. Richter will lead the South Central Connections Team.
"Deidre's strong marketing background and incredibly deep relationships with regional fortune 100 companies make her a natural choice to lead and grow the region for iHeartMedia," said Howard.
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