USA Today will raise its newsstand price from $1 to $2 per
copy effective Sept. 30, according to the Gannett blog.
According to bizjournals.com, it is the first time USA Today
has raised its newsstand price since 2008, when it went from 75 cents to $1.
"As our costs continued to rise, we held our cover
price at $1 well after other national newspapers raised their cover
prices," said Heidi Zimmerman, USA Today's director of communications.
"The $2.00 cover price now has us competitively priced
against other national newspapers."
USA Today's website remains free.
Company-wide digital revenue, including usatoday.com and its
other newspaper websites, grew 20 percent and now accounts for almost 30
percent of all revenue.
You know there are people out there that do not have computers and there are people who would like to relax in a chair and read the paper. Shame on you for doubling you price. I am afraid you will be losing lots of customers!!
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