Bay Area Radio: MLB's A's to KGMZ: 'It's Not Us, It's You'

The MLB Oakland Athletics took to social media last week to diss their longtime partner (since 2011), sports KGMZ 95.7 The Game, owned by Entercom Communications.

The A's posted a short 5-second video Friday. The video shows radio equipment being wheeled out of what is believed to he the broadcast booth at the Coliseum.

It’s not us, it’s you. pic.twitter.com/48LVzpqzpV

— Oakland Athletics 🌳🐘⚾️ (@Athletics) October 12, 2018

In April, A's Presdient Dave Kaval announced via Twitter that it was the final year of the team’s contract with KGMZ and asked fans to weigh in on whether the A’s should seek a renewal.

There has long been grumbling among fans that the station doesn’t give enough attention to the A’s, favoring instead the Golden State Warriors and the Oakland Raiders, both of which now have 95.7 as their flagship station, and even the San Francisco 49ers and Giants as well.

According to the Oakland Mercury News, KGMZ program director Matt Nahigian declined to comment Saturday, but one of the station’s talk-show hosts, Damon Bruce, pulled no punches.

“We’re in the audience business, they’re not,” Bruce said, a pointed reference to the team’s long-standing attendance problems.

Catherine Aker, VP/communications for the team, confirmed that to The Athletic in an email, writing: “We are parting ways with 95.7 and looking for a new flagship station.”