A Sioux Falls, South Dakota radio station is making waves on the Christian music scene.
Since launching in 2007, TheBlast.FM has grown its operations to include four internet radio stations that reach thousands of listeners daily.
"When I got started in radio in February of 1990, never in my wildest dreams did I think I’d be talking to people on six continents around the world," said Strombeck, 47.
Years ago, the Tripp native felt a calling to spread his love for God through Christian rock and metal music. However, Strombeck's hardcore approach often proved too radical for many local radio stations.
So the mass communications graduate from USD decided to strike out on his own and launch TheBlast.FM. Finally, he had the freedom to curate his dream playlists.
"We are kind of the red-headed stepchild of the Christian music industry," joked Strombeck.
The mission of TheBlast.FM is to use aggressive, progressive Christian music internet radio to attract youth and young adults to the message of hope, meaning and purpose, and eternal life found only in Jesus Christ.
The company's inaugural station, the Blast, is a mix of Christian rock, alternative and heavy metal. And for fans of Christian pop and rap, there is the Blast Blender.
|Sunny Radio K227CZ 93.3 FM (250 watts)|
Strombeck's fourth and newest station, The Blastozoic Era, plays Christian rock, alternative and metal music from the 80s, 90s and early 2000s.
After launching three months ago, The Blastozoic Era is now a weekly radio show heard on TheBlast.FM's first affiliate, Sunny Radio on KZOY 1220 AM and K227CZ 93.3 FM.
"We are so excited to work with Colin to bring this retro Christian rock music radio show to Sunny Radio," said station owner John Small.
The show airs Sunday afternoons on the '80s-based station from 4 to 6 p.m. following Casey Kasem.