Friday, September 1, 2017

Terre Haute IN Radio: The Fan Drops Sports For 'Timeless Classics'

WFNF 1130 AM / 99.5 FM “The Fan” is no longer broadcasting ESPN sports programming at 1130 AM and 99.5 FM (Translator W258BA). It has been replaced with Timeless Classics with new call letters:  WAMB.

The new format, called “Timeless Classics,” also known as “adult standards” features a mix of music from the late 1950s through the ‘60s and ‘70s and into the ‘80s, Dave Crooks, president and general manager of DLC media said in announcing the change.

W258BA (250 watts)
Artists featured in the programming provided by the Westwood One network include the likes of the Carpenters, Barry Manilow, Frank Sinatra and Nora Jones, said Crooks.

“It’s kind of an easy mix,” he said. “The plan is to flank our current light hits station, WFNB 92.7, which has a nice soft adult format. A lot of the songs we’re featuring [on WAMB] are songs that you rarely hear on the radio anymore.”

WAMB 1130 AM (500 watts-D, 20 watts-N)
The format change is a “no brainer,” Crooks said, noting Vigo and Clay counties are home to 55,000 residents aged 45 and older. He said his company is also “more comfortable” programming music than news/talk or sports.

With 28 stations licensed to communities in Vigo and surrounding counties, according to radio-locator.com, and several more signals reaching the area, the Wabash Valley is an especially competitive radio market.

“The Fan” has been struggling for years to gain a significant hold, said Crooks, who took over the station last winter as part of a group purchase.

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