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Wednesday, September 2, 2015

DC Radio: WTOP, WAMU Are Off, But Remain 1-2

Hubbard Radio's WTOP lost share, but so did crosstown rival WAMU, so the net effect is the stations remain 1-2 (6+ AQH Total Week) in the August PPMs released Tuesday by Nielsen.

Once the dust settled, WTOP 103.7 FM was down 8.7—8.0 for the month, while American University's non-com N/T WAMU 8.5 fell 8.2—7.7.

Then there's a two way-tie for #3, with iHeartMedia's AC WASH 97.1 FM moving 6.0—6.4, to tie Howard University's UrbanAC WHUR 96.3 FM, which was also up 6.2—6.4.

iHM's WIHT Hot 99.5 FM dropped 6.8—5.9 to end up in fifth place, which holding on as the market's Cume champ.



25-54: WIHT tied WTOP...WASH...WAMU...WPGC

18-34: WIHT...WKYS...WPGC...WASH...WMZQ

18-49: WIHT...WPGC...WKYS...WHUR...WTOP

Cume: WIHT-FM 1,290,600...WASH-FM 1,278,500...WTOP-FM 1,079,400...WBIG-FM 895,800...WIAD-FM 878,800

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