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Tuesday, March 17, 2015

Chicago Radio: Make It Two-In-A-Row For WBBM-AM

Felicia Middlebrooks and Pat Cassidy leading the way in morning drive as CBS Radio all-news WBBM 780 AM / WCFS 105.9 FM swept Chicago’s radio ratings in February, as released Monday by Nielsen.

That makes two books in a row for CBS RADIO News simulcast, which moved 7.2-7.4.

 iHeartMedia's  UrbanAC WVAZ 102.7 FM V103 had an uptick 6.2-6.3 to remain at #2.  Hubbard's HotAC WTMX 101.9 FM MIX-FM was steady at 5.2 to remain in the #3 spot. iHM's Top40/M WKSC 103.5 FM KISS was up 4.0-4.2 to claimn the #4 spot and clustermate HotAC WLIT 93.9 FM MyFM (which enjoyed record-high ratings during the Holiday book) dropped 4.5-4.1 to finish in the #5 spot.

February was the first full month for iHM's new Big Country WEBG 95.5 FM, it improved 1.0-1.7.
Meanwhile, the market's heritage Country WUSN 99.5 FM fell 3.3-2.8.


25-54: WTMX...WVAZ...WKSC...WOJO...WBBM-FM

Women 25-54:  WTMX-FM...WVAZ-FM...WKSC-FM...WBBM-FM...WGCI-FM tied WLIT-FM.

Men 25-54:  WVAZ-FM...WOJO-FM...WDRV-FM...WSCR-AM tied WLEY-FM.

18-34:  WKSC...WBBM-FM...WGCI...WKQX...WTMX

18-49:  WTMX...WKSC...WVAZ...WBBM-FM...WKQX

Cume:  WKSC-FM 2,340,400...WBBM-FM 2,177,100...WTMX-FM 2,162,700...WLIT-FM 1,901,900...WBBM-AM 1,572,500

WBBM-AM's Felicia Middlebrooks and Pat Cassidy
Chicago’s Top5 morning shows (6+ AQH M-F 6a-10a):

1. WBBM 780 AM /WCFS 105.9 FM Felicia Middlebrooks and Pat Cassidy 10.9 to 11.3

2. WTMX 101.9 FM Eric Ferguson and Kathy Hart 6.1 to 6.6 (#1 25-54)

3. WVAZ 102.7 FM  Steve Harvey 5.8 to 5.6

4. WOJO 105.1 FM Raul Molinar, Sylvia del Valle and Andres Maldonado 3.8 to 4.5

5. WGN 720 AM Steve Cochran 5.7 to 4.4

Ratings data © Copyright 2015 Nielsen Audio. May not be quoted or reproduced without prior written permission from Nielsen Audio. The PPM ratings are based on audience estimates, and are the opinion of Nielsen Audio and should not be relied on for precise accuracy or precise representativeness of a demographic or radio market.

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