Prennial Holiday Book winner WBEB
101.1 FM is again #1 (6+ AQH) in the Philadephia PPMs released this
week by Nielsen.
WEAZ-FM Radio's MoreFM surged 8.5 to
15.1 for the top spot. Meanwhile, CBS Radio's Classic Hits WOGL 98.1
FM, which started airing holiday hits one week after WBEB, came in at
#2, following a 5.5—6.1 move.
At #3 is iHeartmedia's UrbanAC WDAS
105.3 FM dropping 6.4—5.9. CBS' Newser KYW 1060 AM was also
down 5.3—4.9, but retained its #4 ranking. Coming in at fifth
place, is Sports WIP 94.1 FM down 5.1—4.6.
One station especially
happy to see “normal” listening patterns is CBS Radio's WXTU 92.5
FM. The Country station had a very good 2014, but as soon as CBS
acquired the station from Beasley Broadcasting, PD Shelly Easton has seen the trending going south.
October 5.9, 5.5 in Nov., 4.9 in Dec. and 3.6 in the Holiday book.
25-54: WBEB...WMMR tied
WDAS...WPHI...WUSL
18-34:
WBEB...WUSL...WRFF...WIOQ...WMMR
18-49: WBEB...WUSL...WMMR...WPHI..WRFF
Cume: WBEB-FM 2,270,800...WOGL-FM
1,237,300...WIOQ-FM 1,146,500...WMGK-FM 989,500...WRFF-FM 936,300
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