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Wednesday, December 24, 2014

Philly Radio..WBEB #1 And WPHI Doubles 6+ Share

Santa Nielsen favored two stations in the December PPMs released this week. WEAZ Radio's AC WBEB 101.1 FM played the Christmas hits to a #1 showing 6.8—8.5. Not only is MoreFM #1 6+, but also 25-54, 18-34 AND 18-49. Merry Christmas indeed! And that's in spite of the fact that WBEB is sharing the Holiday Hits format with CBS Radio's WOGL 98.1 FM. The Classic Hits station didn't fare as well (first in...!). WOGL Christmas effort included just a week of the December rating period and its share slid 6.0—5.5, good enough to remain in the #3 slot.

iHeartMedia's UrbanAC WDAS 105.3 FM wobbled 6.5—6.4 to end up at #2 6+. CBS Radio's News KYW 1060 AM coninued to receover from a challenging 2014, moving 4.9—5.3 and a #4 finish. At #5 is Sport WIP 94.1 FM, which moved 4.8—5.1m thanks to football.

WPHI 107.9 FM (780 watts) 60dBu Coverage
Noteworthy:  One day into the December ratings period, Radio One flipped it's WPHI 107.9 FM to Classic HipHop.  Branding as Boom 107.9, the station doubled its 6+ share moving 1.9--3.8 and moving up in rank from #20 to #12.  Good start for the Class A faciliity.

25-54: WBEB...WMMR...WDAS...WPHI (zoomed up from #18) tied WRFF

18-34: WBEB...WUSL...WXTU...WRFF...WPHI (up from #9)

18-49: WBEB...WMMR...WUSL...WPHI (up from #15)...WRFF

Cume: WBEB-FM 1,633,300...WIOQ-FM 1,205,800...WOGL-FM 1,064,400...WMGK-FM 1,007,500...WRFF-FM 939,000

 
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