LA Radio: KOST Scores Thanks to Holiday Tunes

Winter did wonders again for KOST-FM 103.5 as listeners' appetite for holiday-themed music bouyed the station to the top of the local radio ratings for the second straight month, according to the LA Times.

Numbers released Tuesday by NielsenAudio showed that playlists with Christmas classics were a big draw for the station that switches to holiday programming every year.

Mark, Kristen KOST-FM

The adult contemporary station grew its share of the Los Angeles-Orange County audience to 10.4% for the period that ran Dec. 5 to Jan. 1 -- up from 6.3% the previous month. More than 4.74 million people tuned in for more than five minutes each week.

In addition, the station's "Mark & Kristin in the Morning" scored the highest ratings during the 6 a.m. to 10 a.m. period on weekdays, considered prime time for radio. With a 7.7% share and 1.37 million tuning in, "Mark & Kristin" bested the prior month's top jockeys Kevin Ryder and Gene "Bean" Baxter of the alternative rock outlet KROQ-FM (106.7).

25-54:  KOST...KBIG tied KIIS...KROQ...KPWR

18-34:  KOST...KIIS...KPWR...KAMP...KROQ

18-49:  KOST...KIIS...KPWR...KBIG...KAMP

Cume:  KOST-FM 4,743,000...KIIS-FM 3,769,100...KBIG-FM 3,321,500...KAMP-FM 3,045,800...KPWR-FM 2,657,200

NielsenAudio released Holiday PPMs for 12 markets Tuesday. They are:

• New York City
• Los Angeles
• Chicago
• San Francisco
• Dallas-Ft. Worth
• Houston-Galveston
• Philadelphia
• Atlanta
• Nassau-Suffolk (Long Island) NY
• Riverside-San Bernardino CA
• San Jose CA
• Middlesex-Somsert-Union NJ

To See Topline numbers for Nielsen subscribers, Click Here.