Rumors first broke that Google was working on the service
earlier this year; The Verge reported just yesterday that Mountain View had in
fact closed deals with all three of the major record labels, and that the
service was ready to be revealed. It essentially works like Spotify and Rdio,
letting users stream songs on-demand to their computer or Android device.
The service is built atop Google's already-existing music
store for Google Play, and features a recommendation engine that will guide
users towards new music they may not have already discovered. As demoed on an
Android smartphone, All Access incorporates both local tracks and those
available for streaming into one master searchable library, a marked
improvement over much of its streaming competition.
However, unlike a lot of Google services, All Access isn't
free. It's priced at $9.99 a month, though there is a 30-day free trial. Google
is looking to reward early adopters, however: if you start a free trial by June
30th (credit card info must be provided), your monthly fee will run just $7.99. Google Play also has a 'Standard' option which is free.
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