NBC News Now will expand weekday live coverage to 14 hours, running 7 a.m. to 9 p.m. ET, and add a new two-hour program this summer anchored by Christine Romans, the network said Wednesday.
Romans was promoted to chief business correspondent and will helm the new show beginning this summer. The streamer also plans to relocate its headquarters to Studio 3A at 30 Rockefeller Plaza, NBC News editorial president Rebecca Blumenstein and programming EVP Janelle Rodriguez told staff.
Blumenstein and Rodriguez said the expansion responds to growing interest in economic and breaking news, noting NBC News Now’s “most-watched” quarter in a year and its strongest month since June 2025, with recent coverage of the Artemis landing delivering the channel’s largest Friday primetime audience on record.
The executives said the expanded schedule will deliver “more original programming than any other streaming news service” and strengthen NBC News Now’s position for live, breaking coverage.
Romans joined NBC News in October 2023. Her prior roles include hosting On the Money, Lou Dobbs Tonight, Street Sweep and CNN’s Early Start.