Monday, December 22, 2025

Nashville Radio: Cumulus Media Sells Real Estate


Cumulus Media has recently sold its Nashville headquarters building for $10.5 million in a deal that closed in late 2025.

The property, located at 10 Music Circle East in Midtown Nashville (near Music Row), spans about 1.13 acres. Cumulus originally purchased it in 2002 for $1.6 million, making this sale more than six times the original price.

The buyer is Texas-based Endeavor Real Estate Group, in partnership with OakPoint Real Estate.

Endeavor is known for developments in Nashville, including the Gulch-area mixed-use tower with a Whole Foods.

As part of the transaction, Cumulus signed a full-building leaseback agreement, allowing them to continue operating from the same location "for the foreseeable future." Lease terms weren't disclosed.

This move is part of Cumulus's ongoing strategy to monetize real estate assets amid financial pressures, including reported losses (e.g., $20.5 million net loss in Q3 2025) due to soft national advertising.

It's similar to actions by other broadcasters like Salem Media Group. 

📻Cumulus operates several Nashville radio stations from this headquarters, including stations like 104.5 The Zone (sports), 99.7 SuperTalk (talk), 92Q (urban AC), 95.5 NASH ICON (country), and 103.3 Country.This follows their 2021 sale of other non-core Nashville properties for $34 million. 

The latest sale provides welcome cash flow while maintaining their presence in the city.