Wednesday, May 1, 2024

Futuri Wins NAB's Product of the Year Award With SpotOn


Futuri has announced that its revolutionary AI platform, SpotOn, has won the National Association of Broadcasters (NAB) 2024 Product of the Year Award. 

SpotOn received the coveted award for its groundbreaking end-to-end platform, which streamlines the creation and production process for broadcast media professionals. 

SpotOn, designed for both radio and television industries, harnesses advanced AI technology to enable broadcasters to produce high-quality spec spots in seconds, a process that would otherwise take hours. SpotOn instantly creates scripts of any length and then voices them using cloned human voices or a selection from hundreds of synthetic voices—with the option for multiple languages, accents, and dialects. 

Spec spots are produced using a library of over 3 million royalty-free music options. This award comes at a time when Futuri CEO Daniel Anstandig has been urging media executives to lead from the front in their use of AI within their operations. 


"SpotOn is an excellent example of how broadcasters can save time and resources by responsibly leveraging AI to create commercials quickly and efficiently," said Anstandig. 

"By embracing AI, media professionals can focus on being more creative and less process-oriented, ultimately driving success in their organizations."

"NAB Show is the ultimate marketplace showcasing the latest trends and technology spanning creation, distribution and monetization in the broadcast, media, and entertainment industry," said Senior Vice President and Chief Customer Success Officer Eric Trabb, NAB Global Connections and Events.

 SpotOn and its AI-powered solutions for broadcasters, click HERE


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