Memphis Radio: WXMX Raises $920K+ For Ronald McDonald House

Cumulus Media announces that Memphis Rock radio station 98.1 The Max (WXMX-FM) has raised over $920,000 for Ronald McDonald House Charities® of Memphis through its 34th Annual Radiothon.

The record-breaking amount was raised by the station’s generous listeners and Ronald McDonald House partners in less than 12 hours on Friday, November 1st. Each hour, 98.1 The Max on-air personalities interviewed past and present Ronald McDonald House families, as well as community leaders who help raise awareness of the Ronald McDonald House. This is the largest annual fundraiser for Ronald McDonald House Charities® of Memphis.

Morgan D. Bohannon, Vice President/Market Manager, Cumulus Memphis, said: “The Max audience has long had a passion for RMH Charities, and this year they outdid themselves. The connection between our audience, staff and “the cause” is unparalleled and now, historic.”

Danni Bruns, Program Director, 98.1 The Max, and Operations Manager, Cumulus Memphis, commented: “Say what you want about Memphis, but we just proved we've got the most generous community."

Ronald McDonald House Charities® of Memphis offers children with pediatric cancer and other catastrophic illnesses undergoing treatment at St. Jude Children’s Research Hospital® and their families a nurturing, family-centered residential community. The House fosters an environment of hope through support services and child-centered activities that encourage children to be children and keep families together near the care they need, always free of charge. Near the care they need with the family they love. Ronald McDonald House Charities® of Memphis has served 11,238 families from all 50 states and 51 countries since opening in 1991.

For more information or to stream 98.1 The Max, visit: https://www.981themax.com/.