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Wednesday, October 30, 2024

October Was Second Highest-Rated Ever Month For Fox News


FOX News Channel (FNC) marked its second highest-rated October of an election year in network history. 

According to Nielsen Media Research, FNC remained the top network in all of cable news among upscale, Hispanic and Asian viewers during total day in viewership and 25-54 demo. Additionally, more Independents and Democrats continued to tune in to FNC over any other network, according to data from Nielsen MRI Fusion. 


Major highlights of the month included:
  • Special Report with Bret Baier’s interview with Democratic presidential nominee Vice President Kamala Harris with 9.2 million viewers and 1.4 million in the 25-54 demo across its airings at 6 PM and 12 AM/ET, making it the most-watched non-primetime interview in cable news history.
  • FOX News Media’s simulcast of the CBS vice presidential debate averaged nearly 11 million viewers, which surpassed the broadcast and cable news competition. 
  • FNC occupied more than half of the total day (53%) and primetime (55%) audience share, besting CNN and MSNBC combined across total day and primetime in all categories. Notably, the network nabbed 94 of the top 100 cable news telecasts for the month and saw double digit year-over-year growth across primetime and total day.
Leading across every category, FNC marked 44 consecutive months as number one in primetime and total day viewers and 25-54 demo. In primetime (8 – 11 PM/ET), FNC delivered 2.8 million viewers and 359,000 in the 25-54 demographic, growing its audience 30% year-over-year in total viewership and 40% in the 25-54 demo. In total day, FNC drew 1.6 million viewers and 212,000 in the 25-54 demo. FNC beat CNN and MSNBC by double to triple-digits across all categories, including the younger 25-54 and 18-49 demos for the month, and more than tripled CNN with total day and primetime viewership.


At 5 PM/ET, FNC’s The Five returned to the number one spot, securing 3.6 million viewers and 364,000 in 25-54 demo, leading all of cable news among total viewership while Jesse Watters Primetime (8 PM/ET) posted 3.5 million viewers and 454,000 in the 25-54 demo, topping cable news in the younger demo. Notably, The Five and Jesse Watters Primetime beat out multiple broadcast programs, including NBC’s Law and Order, The Today Show & Meet the Press, ABC’s Golden Bachelorette, This Week, Good Morning America, and The View and CBS’s Face the Nation.

Fox New Prime

FNC’s primetime lineup once again swept the competition every hour, beginning at 7 PM/ET with FNC’s The Ingraham Angle averaging 2.8 million viewers and 334,000 in the 25-54 demo. Winning the 9 PM/ET hour across the board, FNC’s Hannity remained dominant with 3 million viewers and 393,000 in the 25-54 demo. 



FNC’s hit late-night program Gutfeld! (10 PM/ET) continued as the genre’s most watched in broadcast and cable television, sweeping both total viewers and the 25-54 demo. Notching over 2.9 million viewers, 398,000 in 25-54, Gutfeld! outranked CBS’ The Late Show with Stephen Colbert, ABC’s Jimmy Kimmel Live!, NBC’s The Tonight Show with Jimmy Fallon, Late Night with Seth Meyers, CBS’ After Midnight and Comedy Central’s The Daily Show with Jon Stewart. In fact, each program in FNC’s lineup from 5-11 PM/ET saw double-digit gains with viewers and A25-54.


FNC’s daytime lineup, led by two-hour morning news program America’s Newsroom with Bill Hemmer and Dana Perino (weekdays, 9-11 AM/ET), saw 1.8 million viewers and 211,000 in the 25-54 demo. The Faulkner Focus at 11 AM/ET, anchored by Harris Faulkner, notched 1.9 million viewers and 231,000 in the 25-54 demo. On October 16th, The Faulkner Focus’ women’s issues town hall with former President Trump in Georgia nabbed over 3 million viewers, the program’s second most-watched show since launch. At 12 PM/ET, Outnumbered earned 2.1 million viewers and 242,000 in the demo. From 1-3 PM/ET, America Reports with John Roberts and Sandra Smith also garnered 1.8 million viewers and 227,000 in the 25-54 demo. At 3 PM/ET, anchor Martha MacCallum’s The Story averaged 1.8 million viewers and 213,000 in the 25-54 demo as Your World with Neil Cavuto at 4 PM/ET nabbed 1.8 million viewers and 214,000 in the 25-54 category for the month.

📺OCTOBER 2024 NIELSEN NUMBERS (Monday-Sunday, Live + Same Day):

TOTAL DAY
  • FNC: 1,623,000 total viewers and 212,000 A25-54
  • CNN: 532,000 total viewers and 100,000 A25-54
  • MSNBC: 903,000 total viewers and 97,000 A25-54
PRIMETIME (8-11P)
  • FNC: 2,751,000 total viewers and 359,000 A25-54
  • CNN: 830,000 total viewers and 175,000 A25-54
  • MSNBC: 1,390,000 total viewers and 160,000 A25-54
📺OCTOBER RATINGS FOR THE TOP FIVE PROGRAMS IN CABLE NEWS:
  • Total Viewers: The Five (3,616,000), Jesse Watters Primetime (3,526,000), Hannity (2,971,000), Gutfeld! (2,938,000), Special Report (2,866,000)
  • Adults 25-54: Jesse Watters Primetime (454,000), Gutfeld! (398,000), Hannity (393,000), The Five (364,000), The Ingraham Angle (334,000)

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