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Wednesday, February 14, 2024

Money Pit Home Improvement Show Adds 52 Affiliates

Leslie Segrete and Tom Kraeutler

The Money Pit Home Improvement Show, the most widely heard radio source of expert advice for homeowners, is now heard on 450 stations across the USA, adding stations in Los Angeles and Houston, and upgrading its exposure in New York, Dallas, Philadelphia, and Boston.

Hosted by Tom Kraeutler and Leslie Segrete, The Money Pit has been a trusted source for homeowners seeking reliable guidance on home improvement, remodeling, and décor for over 20 years.

Kraeutler attributes this growth to radio stations’ interest in programming that addresses homeowners’ Do-It-Yourself (DIY) solutions, and advertiser demand for related products and services, “especially on weekends, when homeowners are planning and shopping for what they need to get the job done.” Segrete says “taking on a home improvement project can be daunting, so Tom and I offer callers clear, step-by-step suggestions to do the job themselves or guidance on hiring a pro.”

From Money Pit's audience analysis:
  • Its listeners are four times more likely to make monthly home improvement purchases and twice as likely to identify as dedicated DIYers.
  • Professional contractors who also turn to the show for expert advice comprise 30% of the total audience.
  • MoneyPit.com extends the franchise on-demand, offering in-depth guides by the hosts, an audio archive of past episodes, and over 2,300 episodes of the widely-followed Money Pit podcast.
Kraeutler and Segrete authored "My Home, My Money Pit: Your Guide to Every Home Improvement Adventure;" and Kraeutler's forthcoming book, "Home Maintenance For Dummies," slated for release in Fall 2024.

For media inquiries and market availability, please contact: Skip Joeckel, Talk Shows USA, Skip@talkshowsusa.com 719-579-6676

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