Bay Area Radio: iHM Appoints Cortez, Farber As Duo VP/Sales

iHeartMedia San Francisco is proud to announce the appointment of Nicole Cortese and Todd Farber as Vice Presidents of Sales for the Bay Area, effective immediately. iHeartMedia San Francisco boasts a robust cross-platform presence, featuring a collection of iconic brands and franchises across more than six stations, encompassing music, talk and news formats.

Nicole and Todd arrive with a proven track record of cultivating high-performing sales teams and generating impressive revenue achievements, signifying a key expansion of our executive team at iHeartMedia San Francisco. They will report to Joe Donnarumma, iHeartMedia Senior Vice President of Sales.

Nicole Cortez

“Nicole’s extensive expertise and Todd’s strategic acumen, paired with their proven leadership in navigating the Bay Area’s competitive landscape, make them ideally suited to lead our sales teams toward greater success,” said Joe Donnarumma.

“Bringing Nicole and Todd on board reinforces our mission to innovate and excel. Their fresh approaches are key to elevating our position as a leader in the evolving landscape of audio and digital media,” said AJ Punjabi, Region President of iHeartMedia San Francisco.

Todd Farber

Nicole Cortese brings a rich history of leadership in tech and media to iHeartMedia. Her recent role at Amazon Web Services (AWS) in cloud sales saw her leading teams to drive significant revenue growth. Nicole’s experience at Adobe, TubeMogul and AOL, where she led large sales teams to substantial business impact in digital advertising, makes her an invaluable asset to iHeartMedia’s ambitious objectives in the Bay Area.

Todd Farber adds extensive experience from The Walt Disney Company and ABC. As an Executive Director at Disney, he led sales teams to develop comprehensive marketing solutions across a diverse media portfolio. His role in revenue generation for ABC’s Owned Television Stations in San Francisco and Fresno highlights his expertise in broadcast and digital media sales. Todd’s network and reputation for innovative leadership will significantly influence iHeartMedia’s growth and presence in the region.