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Saturday, May 13, 2023

TV Ratings: CNN's Trump Bump Quickly Fizzles


The CNN Town Hall Wednesday was watched by 3.3 million people, according to Nielsen, a significant increase from CNN’s typical audience on an average weeknight at 8 p.m. That was slightly more than the average viewership for Tucker Carlson’s Fox News program, which was seen by an average of 3.2 million people in the first three months of the year.

But the ratings boost has quickly gone south.

According to Nielsen Media Research, CNN Lost 2.5 MIllion Viewers at 8 PM/ET the Day After Trump Town Hall Plummeting to 538,000 Viewers in Primetime 
  • CNN lost 2.5 million viewers day-over-day at 8 PM/ET on Thursday, plummeting to just 616,000 viewers at 8 PM/ET the day after its town hall with former President Trump, an 81% decline. FOX News Tonight won the hour in all categories with 1.4 million viewers and 157,000 with A25-54.
  • At 9 PM/ET, Hannity (2 million P2+) nearly quadrupled CNN’s hour, hosted by Kaitlan Collins, the hour only drew 546,000 total viewers.
  • In primetime, CNN averaged 538,000 viewers and 124,000 with A25-54 seeing declines of 77% compared to the prior day.
Also on Thursday, Fox News’s The Five topped the cable news ratings charts with 2.66 million total viewers.  Fox’s Jesse Watters had the second-highest-rated show with 2.18 million total viewers. No other cable news show crossed the 2 million viewer mark on Thursday.

The Five also led in the key 25-54 age demographic with 338,000 viewers, followed by Gutfeld!’s 252,000 demo viewers. Watters and Greg Gutfeld are co-hosts on The Five.

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