Budweiser has released a patriotic new ad featuring its iconic Clydesdale horses just two weeks after Dylan Mulvaney's Bud Light deal sparked a huge backlash, but the public is not biting the bit.
The one-minute spot was released on social media Friday and features shots of the iconic Clydesdales galloping across the country, in open fields, and past landmarks including the Lincoln Memorial and the New York City skyline.
A deep-voiced narrator says that Budweiser is 'a story bigger than beer' as the horses race across the screen. 'This is the story of the American spirit,' he says.
The ad for the beer - which like Bud Light is also owned by Anheuser-Busch appears to be a pivot to return to traditional values for the brand which historically appeals to blue-collar American workers. This is in stark difference to Bud Light's doomed partnership with trans influencer Mulvaney - which ended in a lukewarm apology from the firm's CEO.
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