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Saturday, August 20, 2022

USAToday, Partners With TWC For Bundle Sub


USA Today has teamed with The Weather Channel and Tripadvisor to offer premium subscription bundles, according to MediaPost.

Consumers can pair The Weather Channel Premium Pro digital subscription with Tripadvisor Plus or with USA Today’s Digital All-Access plan.

The bundles allow users to access weather and news or discounted pricing at hotels worldwide and manage their subscriptions in one place.   

“Consumers are looking for convenience and ease of use when it comes to managing their subscriptions,” states Sheri Bachstein, CEO of IBM-owned The Weather Company. “By joining forces with Tripadvisor and USA Today, subscribers can now manage both subscriptions on weather.com.”

The Weather Channel Premium Pro offers ad-free access to information such as 72-hour future radar and eight days of hourly forecasts.

The Tripadvisor Plus subscription provides members-only prices for 100,000 hotels worldwide and perks from Tripadvisor travel partners.

USA Today’s Digital All-Access plan delivers access to subscriber-only content, newsletters, the eNewspaper and conversations with the newsroom. 

The Tripadvisor Plus and The Weather Channel Premium subscription package costs $89.99 per year and renews annually.

The USA Today Digital All-Access plan and The Weather Channel Premium subscription package is priced at $79.99 per year and also renews annually.

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