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Tuesday, December 7, 2021

Cleveland Radio: Good Karma Promotes Crossman, Pines


Good Karma Brands and WKNR ESPN Cleveland has named Amy Crossman as new Market Manager of the Cleveland office. She was previously the Director of Sales & Marketing. In her new role, she will oversee all content, marketing, and sales strategy for ESPN Cleveland and The Land on Demand.

“I appreciate the trust Sam Pines and the Good Karma Brands’ leadership team has put in me to lead and continue to grow a legacy brand,” said Amy Crossman, ESPN Cleveland’s market manager. “ESPN Cleveland has a passionate fanbase, loyal advertising partners and a dedicated team that we will continue to build in 2021 and beyond.”

Amy will succeed Sam Pines as Market Manager. Sam Pines was named Senior Vice President and will take on a larger leadership role within the organization in other markets across the country.

“Amy embodies Good Karm Brands’ core values and takes a marketing first approach for our fans, advertising partners and teammates. She directly impacted our growth during a difficult and unique two years,” said Sam Pines, Senior Vice President of Good Karma Brands. “I am excited for the future of ESPN Cleveland and our continued growth with Amy as Market Manager.”

Amy joined Good Karma Brands in 2019 as Marketing Director, after building her career in New York City, leading media and marketing efforts at esteemed publishers, including Time, Inc., The New York Times, Crain’s New York Business, Parade Media Group and Nucleus Marketing Solutions, where she served as the Senior Vice President, Marketing. Her experience in media and leadership qualities will bring success in throughout the remainder of 2021 and beyond.

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