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Tuesday, November 2, 2021

D-C Radio: WLZL Importing Shoboy Show for Mornings


Entravision Communications Corporation has announced that the Shoboy Show hosted by Edgar “Shoboy” Sotelo is now also being syndicated in Washington, DC on WLZL 107.9 FM

The Shoboy Show is a feel-good entertainment experience that’s real, relatable and fun. The program airs on Entravision’s Latin Urban Fuego Hot Hits stations and targets the new generation of bilingual Latinos who live the “Spanglish” lifestyle.

Entravision has an exclusive sales agreement to represent the Shoboy Show nationally on a network basis and has been actively expanding the program’s market base over the past two years. In 2020, the show launched in McAllen, TX (KKPS 99.5 FM), Sacramento, CA (KHHM 103.5 FM) and Stockton-Modesto, CA (KCVR 98.9 FM) in August; in Albuquerque, New Mexico (KJFA 102.9 AM-FM) in October; and in Salt Lake City, UT (KBMG 106.3 FM) in November.

In 2021, the Shoboy Show debuted in Santa Barbara-Santa Maria, CA (KRTO 97.1 FM) in January, followed by Las Vegas, NV (KRRN 92.7 FM) and Palm Springs, CA (KPST 103.5 FM) in March, and San Diego, CA (XRST 107.7 FM) and Houston, TX (KLOL 101.1 FM) in June. With the Washington, DC market, 11 stations now syndicate the program.

“The Shoboy Show has been a great success across our network,” said Chris Munoz, Entravision’s EVP of National Sales. “We are thrilled to bring this popular program to our nation’s capital and continue to see it grow its listener base.”

“We are super excited to be expanding our coast-to-coast reach by joining the amazing “El Zol 107.9” in Washington, DC,” said Edgar “Shoboy” Sotelo. “We hope to be able to expand our show into even more cities and communities in the future.”

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