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Friday, April 16, 2021

Nashville Radio: The Zone Launches 104.5 The Zone TV


104.5 The Zone/WGFX-FM
, CUMULUS MEDIA’s premier Sports Talk radio station serving Nashville and Middle Tennessee, announces that it has launched 104.5 The Zone TV, a new way to engage with 104.5 The Zone’s live and local sports content and new original live programming created exclusively for Nashville sports fans. 104.5 The Zone TV gives sports lovers the best seats in the house, thanks to four cameras inside the Zone studios delivering all the shows they love and brand-new programming, live on their favorite social media platforms.

104.5 The Zone TV features the station’s popular live and local Sports Talk shows from 6:00am to 6:00pm, original sports programming on 104.5 The Zone Podcast Network, and much more. Starting with JMart and Ramon at 6:00am and continuing on through the day through 3HL at 6:00pm, sports fans can now watch 104.5 The Zone LIVE on Facebook Live, Twitter, YouTube and Twitch – for all the best in Nashville sports, 24 hours a day.

104.5 The Zone TV will also present original shows and instant reaction specials every evening, including The Ultimate Tennessee Podcast, where sports fans will be able to talk Vols and react in real-time with Will Boling and Lucas Panzica on Facebook, Twitter, YouTube and Twitch. And after a big game or a huge event in Nashville, hosts will be LIVE on 104.5 The Zone TV to instantly react with you from their home studios. Along with 104.5 The Zone on the radio, streaming, on-demand, at live events and more - and through expanded sports coverage and entertainment through the station’s new content partnership with A to Z Sports – 104.5 The Zone TV brings it all together to deliver the best live and local sports content to fans wherever they are and whenever they want it.

Paul Mason
Paul Mason, Program Director, 104.5 The Zone, said: “104.5 The Zone TV is going to offer our fans a whole new experience when consuming 104.5 The Zone. Our listeners will now have the option to watch and interact with their favorite 104.5 The Zone personalities as they video stream their shows LIVE on a variety of different social media platforms. With our recent partnership with A to Z Sports, the launch of 104.5 The Zone TV, and with more to come, 104.5 The Zone is continuing our reputation as the gold standard for sports content.”

Will Boling, Digital Content Producer, 104.5 The Zone, said: "104.5 The Zone TV gives the listener a behind-the-scenes and in-depth look at the faces and voices behind the microphone from 6:00am to 6:00pm. It also provides sports fans with a chance to skip the call-in line and instantly react to the biggest headlines with our hosts in the chat. Whether it's watching the shows on our daily lineup during the week, reacting to digital exclusives in the evenings or pregame/postgame shows centered around the biggest events in Nashville sports, 104.5 The Zone TV will expand Zone coverage – and that’s a huge win for sports fans. There is more excitement to come, so stay tuned!”

Last month, 104.5 The Zone announced that it had entered into a content partnership agreement with popular online sports information and entertainment destination, A to Z Sports. The agreement brings together the two biggest sports entertainment brands in Nashville and Middle Tennessee, allowing them to create and share unique, deep-dive sports content across their respective digital platforms, including streaming and on-demand content, podcasts, social media, and much more, plus live and local on-air programming on 104.5 The Zone and high-engagement live events for area sports fans.

The innovative content partnership marries the talent, technology, resources and reach of these major sports news and entertainment brands to create exciting new and expanded sports programming. Per the terms of the agreement, 104.5 The Zone, the flagship home for the Tennessee Titans and Nashville affiliate for University of Tennessee Volunteers, will regularly feature A to Z Sports personalities, while 104.5 The Zone personalities will appear regularly on A to Z Sports’ popular programs. The partnership will create shared and complementary original programming between the brands and their platforms to give fans more and better sports news and talk than ever before.

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