NBCUniversal's streaming platform Peacock has unveiled the initial lineup of original series for its national launch date July 15, according to The Hollywood Reporter.
The service, which soft-launched a month ago to some Comcast Xfinity customers, will feature nine original programs on launch day — eight series and a feature-length movie based on USA Network's Psych. The series are a mix of scripted, unscripted and kids' shows, headlined by an adaptation of Aldous Huxley's classic novel Brave New World.
"Our variety of Peacock originals at launch demonstrates how we deliver timely and timeless content — no matter the genre or format," said Bill McGoldrick, president original content at Peacock. "We're proud to establish our voice and are excited to build on our strategy to attract a wide audience to Peacock."
Peacock is following the rollout plan of fellow streaming newcomers Disney+ and HBO Max by offering a handful of originals at launch to go alongside an extensive library of programming from across NBCUniversal's portfolio. Among the library series available at launch are Parks and Recreation, 30 Rock, Saturday Night Live, Cheers, Frasier, Battlestar Galactica, Friday Night Lights and Law & Order: SVU.
The service will come in three tiers:
- A free, ad-supported version will include about 7,500 hours of content, including live and on-demand programming.
- Peacock Premium offers double the amount of content, including next-day streaming of current NBC network series and access to additional NBC Sports programming, for $5 per month, also with ads.
- An ad-free version of the service will cost $10 monthly.
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