The multi-year contract creates an exclusive content and play-by-play-based partnership making Sports Radio 680 The Fan, “The Exclusive Radio Station of the Chick-fil-A Peach Bowl and Chick-fil-A Kickoff Game”, which includes local terrestrial play-by-play on 680 The Fan and sister stations, The Sports X 106.3FM/1230AM and The Fan 3 103.7FM/1340AM , by 680 The Fan and Sports X personalities, a sales, marketing and revenue partnership, breaking bowl news and insights on 680 The Fan’s multiple live shows and coverage of college football that Atlanta can only get from one station, the College Football Voice of the South, 680 The Fan and 680thefan.com.
680 The Fan’s Owner/President David Dickey commented, “We are thrilled to extend our innovative and market-exclusive partnership with Gary Stokan and his team. As the largest and most trusted creator of college football focused content in the region, there is no station better positioned to serve the Chick-fil-A Peach Bowl and Chick-fil-A Kickoff Game than Sports Radio 680 The Fan…The College Football Voice of The South. We look forward to working with Gary, and serving college football fans, for many years to come.”
Peach Bowl, Inc. CEO and President Gary Stokan added “Our continued partnership with 680 The Fan is a real win-win for us. We feel like we have a tremendous promotional partner in our home market, and a first-class local game broadcast with on-air talent who know us and our brand as well as they know Atlanta sports.”
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