AT&T Gets Skinny

AT&T, fresh off sealing its $85 billion deal to buy Time Warner, isn't wasting time showing that video will be a core part of its service.

According to C-Net, the company on Thursday unveiled two unlimited data plans, dubbed AT&T Unlimited &More and AT&T Unlimited &More Premium, bundled with WatchTV, a new "skinny bundle" of more than 30 live channels. The plans replace the existing options, with a starting price that's $5 more expensive for a single line. Also gone is the default "HBO for life" promotion. WatchTV is available to non-AT&T customers for $15 a month. The new plans and WatchTV launch next week.

The announcement makes good on a plan that AT&T CEO Randall Stephenson teased last week in an interview with CNBC. The standalone price puts in competition with Philo, which strips out sports and news channels for a $16-a-month bundle of entertainment networks. It's the latest in a growing crop of online options for live television, which include players like Sony, YouTube and SlingTV.