San Diego Radio: KEGY Turns-Off Energy, Turns-On 'The Machine'

Entercom Friday announced the launch of KEGY 97.3 FM The Machine, Talk that Rocks, in San Diego.

The new station will engage and entertain San Diego’s audience with a unique mix of compelling personalities, comedy, sports and curated classic rock music. Listeners will also be able to tune in to broadcasts of the San Diego Padres’ spring training and regular season games.

“97.3 The Machine will offer San Diego listeners a one of a kind station that combines all of the elements they have been craving: captivating talent, comedy, rock and sports,” said Bob Bolinger, Senior Vice President and Market Manager, Entercom San Diego. “We’re excited to fill this void in San Diego and will continue to add even more compelling content to the station’s lineup to serve both listeners and local partners.”

Dan Sileo

The new 97.3 The Machine will feature the popular sports-themed program, “The Dan Sileo Show,” on weekdays from 10:00 a.m. to 2:00 p.m. Following that, the station will air the top syndicated program on Seattle’s KISW, “The Men’s Room,” from 2:00 p.m. to 6:00 p.m.

In the evenings, 97.3 The Machine will air all 162 regular season games of the San Diego Padres in addition to 12 of their spring training games. This year’s San Diego Padres broadcast will feature radio play-by-play announcers Ted Leitner and Jesse Agler, expanded pre and post-game shows and complimentary programming throughout the week.

Evenings and weekends when not broadcasting Padres baseball, 97.3 The Machine will provide music fans in San Diego with a true classic rock curated playlist ‘That Rocks,’ framed by entertaining comedy.

On March 29th, 97.3 The Machine will debut it’s morning show “Kevin Klein Live” from 6:00 a.m. to 10:00 a.m.

KEGY 97.3 FM (50 Kw) Red=Local Coverage Area

Listeners in the San Diego area can tune in to 97.3 The Machine, stream at 973themachine.com and connect with the station online via social media at 973themachine on Twitter, Facebook and Instagram. The Machine will also offer complimentary programming on 97.3 HD2 The Rock Machine and HD3 The Comedy Machine.

Former Energy 97.3 morning co-host Sonic replacing Jeff Hamby on overnights at KBZT Alt 949, with former 97.3 midday host Alexia making the switch to Alt 949.