Podcast Movement To Explore Who's Really Listening

Steve Goldstein

NuVoodoo Media Services, a data-driven media marketing, programming and content intelligence provider, announces that it will join forces with Amplifi Media, which advises companies and podcasters on strategy and content development, to present the results of a recent study of 9,000 Millennial podcast listeners nationwide at Podcast Movement on Thursday, August 24th in Anaheim, CA.

Steve Goldstein, Founder and Chief Executive Officer, Amplifi Media, and Leigh Jacobs, Executive Vice President, Research Analysis, NuVoodoo Media Services, will present these new research findings, along with insights and video highlights of dozens of one-on-one interviews of Millennial podcast listeners at the Anaheim Marriott on Thursday, August 24, at 11:00 a.m.

Podcast Movement is the destination event for podcasters and companies in the podcasting business with over 2,000 attendees expected at this annual event.

Amplifi Media and NuVoodoo Media Services will show results from primary quantitative – and video from the qualitative – research and share insights including:

• What podcasts they listen to
• Which devices they use
• Which apps they use
• Whether they download and listen later or “stream” right away
• Number of podcasts they listen to each week
• Whether they listen all the way through podcasts
• How they find new podcasts
• What they think about the ads in podcasts
• Where they listen to podcasts

Leigh Jacobs

Steve Goldstein, Founder and Chief Executive Officer, Amplifi Media, said: “Data on how people listen to podcasts has been virtually non-existent. We did a deep dive with millennial podcast listeners to examine how they choose podcasts, where and when they listen and what turns them off.”

Leigh Jacobs, Executive Vice President, Research Analysis, NuVoodoo Media Services said: “We began with nearly 9,000 nationwide respondents to find the epicenter of podcast users and their habits and perceptions. Not satisfied with charts and graphs to tell the story, we conducted dozens of one-on-one interviews with current podcast listeners to give our findings context and emotion. We wanted podcasters to have fresh feedback from podcast listeners to better understand what they like and how to make podcasts even better.”

To register for Podcast Movement, please visit: www.podcastmovement.com.