Detroit Radio: CBS Inks UofM Sports Renewal

CBS RADIO Detroit’s Newsradio WWJ 950 AM, Sports WXYT 97.1 FM The Ticket and CBS Sports Radio WXYT 1270 AM in association with IMG, announced Wednesday a long-term alliance to air University of Michigan football, basketball and hockey.

The multi-year agreement is an extension of a partnership that began more than twenty years ago.

WWJ-AM is the flagship station for U of M Football and 97.1 The Ticket will simulcast select games.  U of M Basketball will air on WWJ-AM and U of M Hockey will air on Sports Radio 1270.  In addition, 97.1 The Ticket will carry a weekly interview with U of M Football Coach Jim Harbaugh.

WWJ-AM and 97.1 The Ticket offer the most 24/7 live and local sports and news programming in the market. Listeners can hear all three stations online at www.cbsdetroit.com and via the Radio.com app for a variety of mobile devices.

“We are excited that IMG renewed our great partnership with the CBS RADIO Detroit family. This will continue to provide a consistent flagship home for Michigan football and basketball broadcasts in southeast Michigan and will place our hockey games on a regular channel in the market. We look forward to another multi-year partnership on game broadcasts and coaches radio shows,” said Warde Manuel, Donald R. Shepherd Director of Athletics.

Debbie Kenyon, Senior Vice President/Market Manager, CBS RADIO Detroit said, “WWJ Newsradio 950, CBS Sports Radio 1270 and 97.1 The Ticket are thrilled to renew our partnership with IMG and the University of Michigan. IMG and U of M are truly one of the best sports partners in the business.”

“It’s an honor to continue our relationship with the university and be the flagship station for University of Michigan football and basketball.  It’s a perfect partnership between two traditional organizations WWJ Newsradio 950 and the UM” said Rob Davidek, WWJ Program Director.