Albright & O’Malley & Brenner Present Pre-CRS Seminar

Country Radio Specialists Mike O’Malley and Becky Brenner announce a new addition to their 22nd annual Pre-CRS seminar; taking place on Monday February 8, 2016 at the new home of the Country Radio Seminar, The Omni Downtown Nashville, from 10:30 am-1:30pm.

Brett Young

This event features sessions addressing personal career growth, important topics facing country radio and radio in general.

BMLG’s Republic Nashville returns as the music sponsor for the event, including a photo op and special, intimate performance from their hottest new act Brett Young!

Newly confirmed:

Stephanie Friedman, VP Radio Nielsen Entertainment Presents Streaming for Success.   When it comes to how we listen to music these days, the story is increasingly a digital one. In 2015, 75% of Americans reported listening to music online.  On-demand streaming increased 98% over the year prior.  But streaming doesn’t have to be radio’s swan song. In fact, the growth of streaming can actually benefit radio. Learn more about the latest tactics and insights from Nielsen’s programming and music experts. You’ll discover how streaming data Compliments radio and helps make smarter programming decisions.

Also Newly Added:

"Switching vs. Tune in/Tune Out:  What you can Learn from Both" featuring Warren Kurtzman, President & COO of Coleman Insights and Philippe Generali, President & CEO of RCS and Media Monitors.   Are Country listeners more likely to switch over from another station, or to turn you on in the moment when they decide to use radio? How do Country listeners compare to listeners of other formats? Coleman Insights and Media Monitors will present some groundbreaking findings about the behavior of PPM panelists during the moments when they land on your station, and when they leave. Find out what this means for your station’s strategy.

Previously confirmed presenters include:

Don Schlitz

Grammy, CMA & ACM award winning songwriter Don Schlitz; member of the Nashville Songwriters Association Hall of Fame.  Don will share some of his most powerful songs, plus, his thoughts on storytelling; how to find ideas and bring them to life with words.

Attorney Stacey Schlitz, founder of SchlitzLAW, representing some of the world’s most renowned entertainers, composers, and music publishers. Stacey will offer guidance on protecting intellectual property such as content, and performance rights, contracts and other issues unique to the entertainment field – all of which are especially relevant as stations become increasingly more involved with concerts.

Stacey Schlitz

Additionally the A&O&B team will present the first results of their 11th annual online perceptual study, “Roadmap 2016”, including Country P1 trends in music, digital consumption, social networking and more.  Data from thousands of P1’s from across the U.S and Canada will be included.

“For 22 years this has been one of the most special half days of any conference. The pace is quick, the speakers have come from country radio as well as businesses as diverse as Starbucks and politics,” said partner Mike O’Malley. “It’s a half-day of thought-provoking and actionable sessions that help set the stage for CRS.”

Brenner adds, “Today's hectic and demanding schedules often prevent valuable Face time with peers.  This is an opportunity to share, learn, grow and re-energize for the new year!”

The A&O&B Pre-CRS Seminar is free and is open to all clients as well as to broadcasters in non-competitive situations. You can RSVP to aobprecrs@aandoandb.com.

Register for CRS 2015 now by clicking http://countryradioseminar.com/crs-2016-registration.