Portland Me Radio: WMGX Links Bras Across The Bridge

WMGX Coast 93.1 FM in Portland, ME successfully strung 3,000 bras across the Casco Bay Bridge this past weekend in an event it called "Bras Across the Bridge."

"We had like 50 bras just 3 weeks ago. We put the call out on the radio and ended up with thousands, even more than we needed to get across the entire span of the bridge," morning show co-host Blake Hayes said. "When Eva and I met in the middle -- what a feeling. We had so many survivors helping us, and people touched by cancer -- including a woman who literally came from her last chemo treatment at the hospital to bring her family to the bridge."

"Their strength is inspiring, and the reason we decided to do this crazy thing," Hayes said.

Warner Brothers and Epic Records are donating a dollar per bra to the Cancer Community Center in Scarborough.


The bras will be donated to Goodwill.