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Thursday, September 24, 2015

Blue Sun Media Launches Mobile Data Collection Tool

Blue Sun Media, a Los Angeles-based creative digital solutions provider, announces that it has launched ActiveBooth, a new ultra-portable mobile photo booth tool specifically designed to drive social media, contesting and data collection at radio station events and promotions.

Blue Sun Media Founder and Managing Director Russ Gilbert and the Blue Sun Media team will be at the NAB Radio Show in Atlanta next week to demonstrate ActiveBooth to interested stations and will be offering ActiveBooth at a reduced rate to 25 stations exclusively in its closed beta test period between October 1 and the end of the year. To apply for this closed beta test of ActiveBooth, register at: www.activebooth.com/radio.

ActiveBooth is the natural evolution of the much-loved photo booth that has been around for decades, and is more akin to a “selfie stick” than traditional event photography booths or set-ups. The easy-to-use digital takeaway is perfect for social sharing, and offers high-resolution photos suitable for printing either on-site or at-home. Stations can capitalize on the opportunity to share their brand messages, images, logos and website URL on an attractive graphic overlay that will be presented on every photograph taken by the booth. Users of the booth then share the branded photos with the rest of their friends on their social networks.

Russ Gilbert, Founder and Managing Director of Blue Sun Media, said: “From the first time we took ActiveBooth into the field we started getting questions from users and station clients on how they could get it for themselves.  After very successful trials with radio stations, agencies, and several major brands it’s very exciting to be bringing the technology to the industry at large.”

Mike Glickenhaus, President and Market Manager, Broadcast Company of the Americas said: “ActiveBooth was actually originally developed for a client of Mighty 1090 and has branched out from there. The app was a great success for us at the time and we’ve continued to use it for station and client events ever since.”

For more information about ActiveBooth, visit: www.activebooth.com/radio or contact Russ Gilbert at: 323-596-1701 or at: russ@bluesunmedia.com.

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