K-C Radio: Herndon Hasty New VP/Sales For Cumulus Cluster

Herndon Hasty

Cumulus Media announces that it has appointed 36-year Kansas City radio broadcast veteran Herndon Hasty as Vice President of Sales for its eight-station cluster in Kansas City, MO.

Hasty was most recently Vice President/Co-Market Manager for Entercom Kansas City, following 11 years with CBS Radio Kansas City, where he was Senior Vice President and Market Manager. Prior to that, Hasty had an 18-year career with Taft Broadcasting’s Kansas City stations, where he started his radio career as an Account Executive at KY102 and ultimately served Taft as President of WDAF-AM and KYYS-FM.

Hasty has served on the Board of Directors of the Kansas City Ad Club, the Missouri and Kansas Broadcasters and the Westport Merchants Association, as well as numerous college and university student advisory boards. He was President of the Kansas City Radio Broadcasters and a Mentor for Ad Club Scholarship winners for 17 years. He was named Radio Manager of the Year four times by the Kansas City Media Professionals, named twice to the KCMP Hall of Fame and won the coveted Diane Freels Award for Client Service. Hasty lives in Overland Park, Kansas with Lee, his wife of 39 years.

Donna Baker, Midwest Regional Vice President for Cumulus said: "There is simply not another sales leader with the legacy of respect, results, and development of the best teams in KC Media than "H". Herndon as my partner with the tremendous sales management and sales talent on our KC Cumulus teams are focused passionately on delivering wins for our clients and we will having fun doing it. This is the Dream Team!"

Hasty said: “I’m thrilled to be back in radio in the city I love, working with the best stations in the market to deliver the most creative and effective marketing solutions for our advertisers. Kansas City is a great radio city and Cumulus Kansas City’s programming and citywide presence are unmatched. After years in Kansas City radio, the opportunity to create and lead the best-in-class sales operations team for these dynamic stations is one I just couldn’t pass up. I’m excited to jump in with the team this week and get to work for our clients.”