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Thursday, February 12, 2015

Rdio, AEG Announce Music Partnership

Rdio Wednesday announced an exclusive partnership with AXS, an AEG joint venture, that enables concert goers ‎to hear their favorite songs anytime, anywhere even before the concert starts – on mobile phones, on the web, in some cars and on Internet-connected TVs and wireless speakers.

All AXS.com ticket buyers will automatically be eligible to receive free, trial subscriptions to Rdio Unlimited, which provides on-demand access to Rdio’s comprehensive catalog of more than 32 million songs. Rdio Unlimited also includes Rdio's curated Internet radio stations that create programming based on genres and your musical tastes.

Rdio's breadth of radio and on-demand formats bridges the gap between the easy lean back radio listening experience and the ability to lean forward and pick specific songs.

This deep integration with the live music experience will allow direct engagement with fans, notifying them immediately when new music from bands they've enjoyed live is added to the Rdio catalog and helping them discover new music that is similar to the artists for whom they've purchased concert tickets. Each new Rdio account will be personalized based on prior concert purchases in order to create the best listening experience, bringing artists and their fans closer together.

“We are thrilled to partner with AXS to provide millions of concert goers access to our vast music library of over 32 million songs through this seamless integration with the live performance purchase experience,” said Anthony Bay, CEO of Rdio. “Rdio’s music discovery features and unlimited streaming service will provide AXS customers a unique and always‑on experience that is second only to hearing your favorite music live.”


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