Plus Pages

Wednesday, November 12, 2014

SiriusXm, YouTube Partner On EDM Show

Scott Greenstein
SiriusXM and YouTube Tuesday announced the launch of The YouTube EDM 15, a new weekly show featuring trending electronic dance songs based on YouTube viewership data. The YouTube EDM 15 is the latest example of SiriusXM and YouTube's shared goal of supporting great new music from today's established and emerging stars.

The all-new EDM show builds on the success of The YouTube 15, a collaboration between SiriusXM and YouTube that launched earlier this year, and is hosted by the wildly popular Jenna Marbles. Along with greater airplay for established artists, The YouTube 15 introduced many songs from emerging artists, such as George Ezra, Dotan, and Chet Faker, who then received regular airplay for the first time in the U.S. across multiple SiriusXM channels.

The YouTube EDM 15 will be hosted by rising EDM duo The Chainsmokers, and will air weekly starting Friday, November 21, at 8:00 pm ET, and throughout the weekend, on BPM, channel 51, and via the SiriusXM Internet Radio App on smartphones and other connected devices, as well as online at siriusxm.com. The new show will also feature notable guest hosts, continuing SiriusXM's tradition of featuring amazing DJs across its BPM programming.

"Building on the great response to The YouTube 15 show on our SiriusXM Hits 1 channel, we are excited to collaborate again with YouTube to create The YouTube EDM 15, which will spotlight emerging EDM songs on the world's largest music video platform," said Scott Greenstein, President and Chief Content Officer, SiriusXM.  "With The YouTube EDM 15, we will deliver to our listeners direct access to music emerging from YouTube's worldwide audience and give our listeners an opportunity to go even deeper and discover even more of the EDM they love."

The weekly countdown will also be featured as video playlists on youtube.com/siriusxm.

BPM plays today's biggest dance hits and remixes. Listeners will hear Tiesto, Avicii, Swedish House Mafia, David Guetta, Armin van Buuren, Afrojack, deadmau5 and Kaskade.

No comments:

Post a Comment