Smartphones Are Do-Anything Devices for Mothers

Smartphones are the all-purpose device-of-choice among mothers, according to an August study from BabyCenter, which found that in the past year alone, the number of US mothers using smartphones increased nearly 34%. And 46% of these mothers admitted being addicted to their smartphones. In fact, when asked which device they would keep if they could only choose one, more than seven out of 10 mothers who owned a smartphone, tablet and PC said they would keep their smartphones and scrap the rest.

How are mothers using smartphones? According to emarketer.com, they are do-everything devices. Mothers were 38% more likely than the general population to use their phones to be more efficient and half as likely to use them for fun and entertainment compared to the general population.